Do you dream of a career that gives you the freedom that you desire and the income you need to support your lifestyle?
That considered, it can be difficult to build your way up to that many followers, especially in the competitive fashion blogger space.
However, it is still possible to create a successful fashion platform on Instagram for budding influencers with the right mindset and strategy.
It is important to note that becoming a popular Instagram influencer will take time and commitment, but over time you should be able to get generate enough income to consider doing it full-time.
Moreover, creating content and posts for Instagram doesn’t have to be draining or overly time-consuming with modern internet tools available.
Read on to learn how to begin building your Instagram platform and fashion blog, and make money while living your best life.
How to Become an Instagram Influencer in Fashion
It is a common misconception that influencers don’t have to work hard at their job.
But, in reality, they do work hard, only in a different way than most other careers.
A key difference in the type of work that influencers do is that the majority of people will not understand what goes into it. They also have more freedom in what, when, and how they work if it is their full-time gig.
Here are a few tips to consider as you start a fashion blog and Instagram page for your lifestyle.
Find the Right Niche
Even within the fashion niche, it is important to get as narrow as you can at first. This is because you need to different than what is already out there if you want to get followers.
Try to think about other passions and interests you may have, and how these could be used to narrow down your area of expertise.
The most dedicated audience tends to be one that relates to you in more way than just one.
So, if you love fashion and sustainability, try to focus on both on your platform. If you love talking about new trends and brands, post about recent changes in fashion, like men’s clothing directions beginning after February 2019.
Do the Research
Never skimp on research when it comes down to what you should be posting, how often, and the tools you can use.
The world of blogging, on Instagram and otherwise, is constantly changing and becoming more competitive, so it is important to keep up.
Treat it Like a Business
A platform on social media that is generating part or all of your income is a business. Show it the discipline, work, and dedication you would with any other business you could start.
Curate Instagram Content
It is vital that you hand select content based on your audience. No matter how much you love an item or product, try to think about the end user above all else, in addition to the general ascetic on your page.
Consider Using Influencer Marketing Platforms
If you struggle to find partnership at first, think about joining online platforms dedicated to helping influencers connect with brands, especially when you just starting out.
Use Instagram to Advertise Blog Content
A website with written content is the perfect pair for an Instagram page full of visually pleasing content.
The best way to utilize both is to post relevant content to both and to use social media to generate more traffic to your website, where you could monetize from affiliate marketing, ads, and products.
Become Insta-Famous in Fashion
Joining the ranks as an Instagram influencer doesn’t have to be a grueling experience.
If you are passionate about what you are posting and writing about, and you maintain an authentic approach, the people will come.
It is also a great idea to always do the research, work hard, and use tools to your benefit as you continue the blogging journey.
For more information about becoming a fashion blogger, check out our recent article on how to succeed as a blogger in this niche.
BY DALE HARRIS